Showing posts with label Fruit. Show all posts
Showing posts with label Fruit. Show all posts

Wednesday, October 28, 2009

Don't accept immitations - Try a Real Smoothie

An electric blenderImage via Wikipedia

When you have a smoothie are you sure you know what is going into it? Certainly the smoothie has become big business these days because words such as "natural" and "healthy" have been used to describe certain food products. However the smoothies that you see on the supermarket shelf are not as "innocent" as they may seem. Many of these products use advertisements where sunny outdoor scenes are used or the blender contains fruit to convey an image that these contain vital and fresh living ingredients. But often these are produced on mass using machinery and vats of fruit purees which to extend their shelf life have been pasteurized.

Also although many juice and smoothie bars have opened not everyone offers customers natural products. Some will use frozen fruit purees that have high levels of sugar in them and which are supplied by the companies who supply their smoothie making and juicing equipment. Because these types of blenders are expensive to buy, juice bars will tend to purchase a company's frozen fruit portions to make their drinks because they get the equipment for free.

However, there are a number of juice bar chains who have created their own frozen fruit products which not only saves them money but simplifies their operations. Although there are some which are good there are others that contain high levels of sugar. But if you think it is some sort of conspiracy to make sure that we don't get natural ingredients, and then think again. It's just businesses streamlining things in order to make a profit, but there are times when we as the consumer lose out.